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Sobre nosotros

Are you thinking of upgrading your bike?

Make an appointment for a free consultation on your cycling needs. We assess your requirements, advise you on the best options, and explain our services.
You can decide freely whether or not you would like to work with us for your cycling journey.

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Looking to enhance your cycling experience?

Our cycling experts are at your disposal to guide you step by step in choosing the right equipment and will give you the best advice for your cycling journey.

Explore our customized services to elevate your cycling adventures.

Check out our offerings

Where every ride becomes an adventure.

Meet our cycling experts

Dedicated professionals fueling our success

Tony Fred

Chief Executive Officer

Founder and chief visionary, Tony is the heart of our cycling business. He enjoys being hands-on, contributing to product development, marketing, and enhancing customer experiences.

Mich Stark

Chief Commercial Officer

Mich thrives on challenges. With years of experience as a Commercial Director in the cycling sector, Mich has played a pivotal role in elevating our brand. He is among the top experts in the field.

Aline Turner

Chief Technical Officer

Aline is a passionate cycling enthusiast who loves sharing her knowledge with others. She mentors over 100 aspiring cyclists and engages with a community of thousands of biking aficionados.

Iris Joe

Chief Financial Officer

Iris, with her international experience, helps us easily understand the cycling market and improves our strategies. She is determined to drive success and delivers her professional acumen to elevate our cycling brand.